Fit For A Belle website re-launch video!


HI FFAB FANS! 

This video was created based on personal experience of internal and external battles. Many people told me I couldn’t do it, that I wold never make it, that my designs were stupid, that no one would buy my brand. I won't lie, some of those self defeating statements I took to heart. I took some time off of Fit For A Belle to finish graduate school before reevaluating this business. I didn’t have the time, the help, or the money, how would I pull this off?

During this time off, I discovered a new found confidence, faith, and trust in God’s plan for my life. I developed a “now or never” attitude, putting my blinders on and went to work. My story of fear, struggle, and self-doubt was soon put to rest through an undeniable belief in myself. A quote that I hold near and dear to my heart was on repeat in my head,“God doesn’t call the equipped, he equips the called”. That fearful girl who sat in her condo, sketching out designs and logo of the barbell, wondering if people would like her, was no more.

On August 15th, FFAB was reborn. I decided to take a big (scary) leap of faith, and build my wings on the way down. This brand is more than just “cute workout clothes” it is a movement, the barbell representing “strong” and the bow for “women”. Not all transformations are physical. People tend to see others' “best self” on social media over the blood, sweat, and tears behind the success. I say, there are enough critiques in this life, It’s time to break the stereotype and show the world what we’re made of. TOGETHER we will rise above the odds and overcome. I hope my story can inspire others (even just one) to always believe in themselves, even when they may not see the light. Stay in faith, and never take “no” for an answer. Each door shut in my face took me closer to the one that opened, the one that was meant for me and only me to enter. The door that led me to shine and begin fulfilling my purpose on this earth. Because of this, I learned to LOVE my haters, my "no's" and "you can'ts", Why? Because without those obstacles, I would of never grown into the person I am today, I would of never been given a mountain to climb and see my full potential. Trust me when I tell you, wait for your door, your moment, and your time. Appreciate the mountain that looks impossible and the journey along the way. I promise, the view will be worth it. - MJW, Founder of Fit For A Belle


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